athenahealth brand refresh
athenahealth launched a brand refresh, led by Colossus, in 2021. The new brand leans heavily into bright set of colors + gradients and a new 3-d visual metaphor illustration style. Alongside the creative team, I rolled out this new branding across all touch points including webpages, social, animation, print, animated banner ads, and more.
Animation (storyboards + art direction)
Animated banner ads (storyboards + art direction)
Revenue Cycle Management
Revenue Cycle Management Scaling
Electronic Health Records